Two great ways to capture client testimonials
VIDEO TESTIMONIAL BENEFITS
The benefits of producing video testimonials are numerous – here are just a few of the most compelling.
When potential clients see that others with a similar need have engaged with your business and found success, they’ll be much more likely to convert.
By showing a real person with authentic expressions, speaking in their own words about true experiences with your company, their testimony will humanize your brand and forge a deeper connection with viewers.
You might think text testimonials are good enough, but video does so much more. In fact, viewers retain 95% of information from video vs just 10% from text.
Testimonial videos are the ultimate marketing tool. They can be used on websites, social media, blogs, email campaigns, and more.
REMOTE TESTIMONIAL BENEFITS
Remote production comes with a number of advantages over in-person filming.
An easier “yes” from clients
Easier to schedule
Safe – completely contactless
Learn about the steps we take to produce your testimonial video.
We work to understand the testimonial story and how it relates to your brand and marketing goals. Then, develop questions and topics that generate impactful content through an interview-style shoot.
We’ll also provide guidelines, best practices, and a production schedule so and your client know how to prep and what to expect.
For On-Site Testimonials, one of our vetted videographers will come to your location to film interview footage with your client(s) as well as b-roll footage
For Remote Testimonials, we’ll send an easy to use light and microphone to your client(s), then set up a session to work with them through the setup and interview
After shooting is complete, our editing team gets to work on creating a final product that includes the footage that was shot, plus motion graphics that enforce the key message and other editing polish.
You’ll receive a first draft plus up to three revisions on each deliverable to hone a high quality final product.