PRODUCTION OPTIONS
Two great ways to capture client testimonials
VIDEO TESTIMONIAL BENEFITS
The benefits of producing video testimonials are numerous – here are just a few of the most compelling.
Human Emotion
By showing a real person with authentic expressions, speaking in their own words about true experiences with your company, their testimony will humanize your brand and forge a deeper connection with viewers.
Impact
You might think text testimonials are good enough, but video does so much more. In fact, viewers retain 95% of information from video vs just 10% from text.
REMOTE TESTIMONIAL BENEFITS
Remote production comes with a number of advantages over in-person filming.
TESTIMONIAL PROCESS
Learn about the steps we take to produce your testimonial video.
1. Pre-Production
We work to understand the testimonial story and how it relates to your brand and marketing goals. Then, develop questions and topics that generate impactful content through an interview-style shoot.
We’ll also provide guidelines, best practices, and a production schedule so and your client know how to prep and what to expect.
2. Production
For On-Site Testimonials, one of our vetted videographers will come to your location to film interview footage with your client(s) as well as b-roll footage
For Remote Testimonials, we’ll send an easy to use light and microphone to your client(s), then set up a session to work with them through the setup and interview
3. Post-Production
After shooting is complete, our editing team gets to work on creating a final product that includes the footage that was shot, plus motion graphics that enforce the key message and other editing polish.
You’ll receive a first draft plus up to three revisions on each deliverable to hone a high quality final product.